Zielona Góra, Poland, February 10, 2026 – ADB has relocated its Polish headquarters to a new, modern office environment designed to support closer collaboration and faster innovation for its global broadband and video operator customers.
The move reflects ADB’s long-term shift towards scalable, software-led platforms that help service providers deliver reliable, high-quality user experiences across in-home and hospitality environments. Co-locating [number] colleagues across engineering, product, and business teams is a practical step in supporting that strategy.
The new headquarters unites ADB’s core software engineering capabilities alongside key business functions, including Marketing, IT, QA & Security, and People & Culture. This integrated setup strengthens cross-functional collaboration, supporting accelerated product delivery for ADB’s international customer base.
As operators face increasing complexity across connectivity, video quality, and customer experience, ADB continues to invest in platforms that shift operations from reactive troubleshooting to proactive, software-driven assurance. This transition is seen most clearly in PRISME, ADB’s AI-powered proactive service monitoring and assurance platform for ISPs. The new office is also home to the teams developing ADB’s established video software platforms, including graphyne for in-home aggregation and vuTyme for hospitality and commercial TV environments.
“ADB is a modern software company, and it was important for our working environment to genuinely reflect that,” said Małgorzata Ott, CEO of ADB. “This new space is an investment in how our teams collaborate and innovate every day. We have a reputation for engineering excellence built over our 30-year history. By creating the right conditions for close cooperation between engineering, product, and business teams, we can continue to move faster, raise quality, and deliver value to our customers more efficiently as we scale our software portfolio.”
About ADB
ADB delivers software-led connectivity, service assurance, and service delivery solutions for broadband and video operators worldwide. With over 30 years of experience in the telecommunications industry, ADB helps operators ensure reliable connectivity, reduce operational complexity, and prevent service issues before they impact customer experience. By focusing on proactive, automated operations rather than reactive troubleshooting, ADB enables operators to improve customer satisfaction while lowering the cost of service delivery across residential and commercial environments.
