AI-guided service assurance for broadband operators

FIX CONNECTIVITY ISSUES BEFORE CUSTOMERS CALL

PRISME™ gives broadband operators deep insights into in-home connectivity, helping them reduce support costs and improve the subscriber experience through automation, self-healing, and self-service.

It supports legacy devices through standard interfaces, with no custom software required on the gateway and easy integration into existing backend systems.

By continuously monitoring the home network, PRISME helps identify issues early. Its self-healing and self-service capabilities ensure problems are fixed before they escalate into support calls.

PRISME is ready for rapid deployment across new and legacy devices as well as mixed estates. It collects data through standard interfaces, integrates with existing backend systems, and requires no custom software on the gateway, hardware swaps or truck rolls.

As well as reducing support costs and call volumes, PRISME also helps improve satisfaction and NPS. Its AI-assisted analysis, automation, and self-care tools resolve issues faster and optimize performance where appropriate.

THE CHALLENGE

Your toughest connectivity challenges lie beyond the gateway

When subscribers face slow broadband, unstable Wi‑Fi, or repeated service issues, support teams often have limited visibility into what’s happening inside the home.

That leads to longer resolution times, repeated care calls, unnecessary truck rolls, and frustrated customers. Over time, subscriber churn becomes a risk – just as operators face pressure to improve customer loyalty and service quality across mixed estates.

BENEFITS

The PRISME Difference

When subscribers face slow broadband, unstable Wi‑Fi, or repeated service issues, support teams often have limited visibility into what’s happening inside the home.

Reduce support costs

Cut both the volume and duration of support calls with AI-guided triage that improves first-time resolution and avoids unnecessary field visits.

Improve subscriber satisfaction, loyalty, and NPS

Prevent issues before they become support cases. Enabling faster resolution & effective self-care when intervention is needed.

Increase support efficiency with AI-guided insight

Give NOC and customer care teams clearer visibility and automated next steps for faster diagnosis and resolution.

Get more from existing infrastructure

Improve visibility and service quality across your installed base without relying on large-scale hardware replacement.

HOW PRISME WORKS

A continous cycle of optimization

CORE CAPABILITIES

The core components of PRISME

PRISME combines data collection, analysis, decision logic, and controlled optimization to support preventive service assurance at scale.

Telemetry collection

Reaches mixed and legacy installed CPE estates using standard protocols such as TR-069 & TR-369. No custom software on the gateway.

Health scoring

Evaluates network and device conditions using adaptive thresholds and household-level scoring.

AI-guided decision engine

Assesses live usage conditions before any intervention is made.

Controlled optimization

Supports safe, incremental changes without disruptive resets or firmware updates.

Intelligent Guidance Layer

Limits support interactions with automation and bot-led self-care. Offers support teams AI-assisted guidance tailored to their experience when calls are unavoidable.

Open API

Simplifies integration of PRISME insights into existing operator systems including backend, customer care, and analytics.

PRODUCT VIDEO

Bring proactive service assurance to life

TECHNICAL FAQs

Want to dive deeper into PRISME?

Download the detailed technical FAQs for implementation, AI, privacy, deployment and integration details.

FAQ

Your Questions Answered

What is PRISME by ADB?

PRISME™ is a gateway and in-home network monitoring and optimization solution for broadband operators, telcos, and service providers. It helps operators identify, prevent, and resolve connectivity issues before they lead to customer frustration, repeat support calls, or unnecessary field visits.
By combining continuous telemetry, intelligent analysis, and controlled optimization, PRISME helps operators reduce support costs, improve service quality, and deliver a better subscriber experience across broadband and video services for higher NPS and increased customer loyalty.

Who is PRISME designed for?

PRISME is designed for broadband operators, telcos, and service providers that want to improve in-home connectivity, reduce customer care costs, and take a more proactive approach to service assurance.
It is particularly relevant for operators managing mixed CPE estates, limited in-home visibility, and growing pressure to improve customer satisfaction without adding complexity or replacing installed hardware.

How is PRISME different from a traditional NMS?

Traditional network management systems are often focused on monitoring and alerting. PRISME goes further by helping operators understand what is happening inside the home, assess service quality continuously, and support the right next action.
That may include self-healing Wi-Fi adjustments, guided troubleshooting for support teams, or self-care support for subscribers. In other words, PRISME is not just about visibility or speed testing. It is about using telemetry, scoring, decision logic, and controlled intervention to improve customer experience and reduce avoidable support effort.

Which management protocols are supported by PRISME?

PRISME supports standard management protocols including TR-069 and TR-369.
For legacy devices, PRISME can work via the operator’s ACS environment, while newer gateways that support TR-369 can provide more direct and granular telemetry. This helps operators gain visibility across mixed and evolving device estates without installing a dedicated PRISME agent on the gateway.

How does PRISME use AI?

PRISME uses embedded AI to turn telemetry from across the operator’s CPE estate into practical action. It supports AI-guided troubleshooting, plain-language insights for support teams, safer automation, and predictive analysis that can highlight churn risk, instability, or upgrade opportunities. The result is faster decisions, lower support effort, and a better subscriber experience.

Can PRISME support hybrid or multi-vendor CPE environments?

Yes. PRISME is designed for real-world operator environments, including mixed estates with different gateway models, vendors, chipsets, and generations of CPE.
Because it communicates via open standards and standard management methods, PRISME helps operators remotely manage and improve service assurance across existing deployments without forcing large-scale hardware replacement. This extends the lifetime of legacy hardware to maximize return on existing investments.

Is PRISME cloud-native or on-premises?

PRISME can be deployed in the way that best fits operator requirements. It is available as a SaaS-style deployment and can also be deployed on-premises or in a private cloud environment.
This gives operators flexibility around implementation, maintenance, security, and compliance requirements while still benefiting from the same proactive service assurance model.

How does PRISME help improve NPS?

PRISME helps improve NPS by reducing some of the biggest causes of subscriber frustration: unresolved Wi-Fi issues, repeat support calls, long resolution times, and poor visibility into what is happening inside the home.
With proactive monitoring, self-healing, guided troubleshooting, and self-care support, PRISME helps operators resolve issues faster, improve First Call Resolution, and deliver a smoother, more reliable subscriber experience. Over time, that can help build trust, improve customer loyalty, and reduce churn risk.

How does PRISME integrate with operator systems?

PRISME is designed to fit into existing operator environments. It can integrate with OSS/BSS workflows and make insights available to customer care, analytics, and other operational systems.
PRISME has an open API, making it easier to surface insights beyond the PRISME interface itself and support wider operational use cases.

SEE PRISME IN ACTION

Improve service quality where subscribers feel it most

PRISME helps broadband operators move from reactive troubleshooting to proactive service assurance, with better visibility into the home network, and faster resolution of common connectivity issues.

The result is lower support effort, better subscriber experience, and a stronger foundation for customer satisfaction, loyalty, and NPS.